Kodak’s rights sharing, block-chain powered photo technology is coming to NBA venues thanks to a partnership with Oak View Group, SportTechie is reporting.
Fans can even receive compensation if their images are licensed and used by the league or other partners, through the KodakCoin, the accompanying cryptocurrency of the KodackOne Platform. Six venues from the OVG Arena Alliance will pilot the program — the San Antonio Spurs’ AT&T Center, the Indiana Pacers’ Bankers Life Fieldhouse, the Sacramento Kings’ Golden 1 Center, the Minnesota Wild’s Xcel Energy Center in St. Paul, the New Jersey Devils’ Prudential Center in Newark and the Phoenix Suns’ Talking Stick Resort Arena.
“We want to introduce the KodakOne Platform to a creative audience that we believe will both benefit from its functionality and serve as early adopters,” Jan Denecke, CEO of Wenn Digital, said in a release. “The KodakOne Platform is being designed specifically to enable users to upload, register and share their work, as well as be compensated for it in certain instances. Given the millions of fantastic live event photographs generated each year at OVG’s Arena Alliance venues, this was a natural place for us to start.”