Frank Productions strengthened its national presence earlier this month in a blockbuster sale to Live Nation. Now the company is shoring up its local presence in its hometown of Madison, Wisconsin, by launching FPC Live.
FPC Live follows the May 2017 merger with Scott Leslie and Matt Gerding’s Majestic Live and will cover regional concerts and national tours and operate a number of Madison venues including city’s 600-cap Majestic Theatre, 1,750-capacity Orpheum Theatre, and The Sylvee , a 2,500-capacity venue set to open later this year. FPC Live will also book and operate The Blue Note and Rose Music Hall in Columbia, Missouri, as well as Madison’s 400-capacity High Noon Saloon which it purchased in 2017.
Leslie and Gerding will join longtime Frank Productions Concerts President Charlie Goldstone as presidents of the new company and continue to operate under parent company, Frank Productions, Inc., with the leadership team of co-COOs Larry and Fred Frank, CFO Marla Frank, and CEO Joel Plant.
“Frank Productions has more than 50 years of history in the concert industry and we are simultaneously honoring the generations of experience and creating a new, broader team that reflects our vision for the future of live music,” said Goldstone. “FPC Live will continue the same artist-driven, partnership-based approach that its predecessor companies have championed from club to stadium shows and build upon that for the next generation of our company.”
Nationally, the FPC Live backed Avenged Sevenfold tour with Breaking Benjamin began Jan. 12 with a sold out show at Nashville’s Bridgestone Arena and Brantley Gilbert will begin a 20-date tour Feb. 1 in Worcester, Massachusetts. FPC Live will remain partners with Frank Production’s other brands NS2 in Nashville and CMoore Live in Boise, Idaho.