The Bowery Presents announced today (March 13) plans to construct a new 3,500-capacity concert venue at the mixed-use development Boston Landing in Massachusetts. The general admission venue in Boston’s Brighton neighborhood will break ground on April 1 and is expected to open in the fall of 2021.

“We are proud to be part of the fabric of the Boston music community, and we are excited to continue our growth as part of New Balance’s new development at Boston Landing,” said Bowery Presents partners Jim Glancy and John Moore in a release. “We take great pride in the business our team has developed in Boston, and this new venue will be an exciting new addition to the Bowery Boston family.”

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A name and additional details are expected at a later date for the venue that will anchor “The Track at New Balance” development on the 15-acre site.

“We are excited to be working with The Bowery Presents as they bring their culture of nurturing and presenting the best musical acts to enhance Allston-Brighton’s rich music performance history at Boston Landing,” said managing director of New Balance Development Group Jim Halliday in a release. “The Bowery Presents’ music venue at Boston Landing will complement the district’s retail and restaurant offerings to truly provide an exciting 18-Hour/7-Day experience on Brighton’s Guest Street corridor.”

Once open, the venue at Boston Landing will expand The Bowery Presents’ venue ownership and booking footprint within the Boston area, joining Royale (1,200 capacity), The Sinclair in Cambridge (525 capacity), Great Scott (220 capacity), in addition to dozens of concert bookings in theaters and arenas in the region.

“The Bowery Presents has a rich history of developing artists and offering fans great live music experiences from small to large venues,” said VP of Boston at The Bowery Presents Josh Bhatti in a release. “We are excited to bring our passion for developing the best venues for artists and fans alike to Boston Landing.”

The revitalization of the former industrial area that once served as a stockyard will turn the property into new office space, retail stores, restaurants, and sports-related uses. Boston Landing is currently home to the New Balance World Headquarters, the Boston Bruins Practice and Training Facility, The Celtics Practice and Training Facility located at the Auerbach Center and companies such as Bose, Roche Diagnostics, Proteostasis and SmartLabs.