Following the announcement of Jack White’s tour earlier this year, the White Stripes frontman made it abundantly clear that cell phones would not be permitted in the audience. As a result, Little Caesars Arena in Detroit is encouraging fans to go old school and print out their concert tickets to avoid delays and any other issues that would arise from not having access to their mobile device.
Jack White will play the brand new arena on Thursday (April 19) to kick off his Boarding House Reach tour in support of his third solo studio album of the same name. In anticipation of the crowds heading to the over 15,000-capacity venue this week, Ticketmaster sent out an email to ticketholders reminding them of the musician’s phone-free policy and encouraging them to print out their tickets.
The email stated “We are advising all guests to print physical tickets prior to arriving at the venue to ensure a smooth entry process.”
Fans who decide to bring their phones, smart watches, or any recording/picture-taking device to the tour dates will have them placed in Yondr pouches. White’s non-festival dates will strictly enforce the use of Yondr, a company that provides pouches that lock the use of cell phones except for designated areas in a venue.
“Upon arrival at the venue, all phones and other photo or video-capturing gizmos will be secured in a Yondr pouch that will be unlocked at the end of the show. You keep your pouch-secured phone on you during the show and, if needed, can unlock your phone at any time in a designated Yondr Phone Zone located in the lobby or concourse,” a statement from Jack’s team released in January reads.
In the statement posted whereever tickets are being sold the former White Stripes guitarist said “We think you’ll enjoy looking up from your gadgets for a little while and experience music and our shared love of it IN PERSON.”
According to the email, anyone found with a phone or recording device during the show will be escorted out of the event immediately.
White’s tour is alternatively offering fans who want to post to social media the ability to use live photos taken by official photographers after the show. Fans can go to the new Jack White Live Instagram account @officialjackwhitelive to locate photos and videos that they can repost to their heart’s content.
Live photos from White’s intimate album release shows are already available on his site.