The former president of Madison Square Garden Entertainment is close to accepting a position at AEG Presents to serve as the COO of Festivals for the growing company.

Melissa Ormond will oversee AEG Presents’ large portfolio of festivals including Coachella, Stagecoach, Panorama, FYF Fest and Firefly. She will report to AEG Presents Chairman and AEG COO Jay Marciano.

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From 2011 to 2014 Ormond was the president of Madison Square Garden Entertainment, where she worked with Marciano and took over his position after he left in 2011 to work with AEG. She also served as COO of MSGE and was hired in 2005 to serve as EVP of bookings at the Garden. Prior to 2003, she worked for House of Blues, Universal Concerts and MCA Concerts and worked early on in her career for Seth Hurwitz with IMP.

Since leaving MSGE in 2014, she earned an Executive MBA at NYU’s Leonard Stern School of Business and launched her own consulting firm. She starts at AEG in several weeks.